Trump Family’s Crypto Token Starts Trading Amid $5bn Valuation

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The Trump family’s cryptocurrency venture, World Liberty Financial, has entered public trading, giving Donald Trump and his sons a combined crypto fortune of nearly $5 billion. The token, WLFI, began trading this week on platforms like Binance and Coinbase, opening at $0.22 but quickly losing half its value, highlighting uncertain demand despite early investor profits.

Republic Policy Website

Financial disclosures reveal Trump personally holds more than 15 billion WLFI tokens, worth $3.4 billion, making crypto his single largest source of wealth. The Trump family controls nearly a quarter of all WLFI tokens in circulation, benefiting not only from holdings but also from revenues tied to coin sales—already exceeding $500 million.

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Critics, particularly Democrats, argue the venture poses serious conflicts of interest, as Trump now oversees regulation of an industry in which he is deeply invested. The White House has dismissed such claims, insisting its policies promote innovation and opportunity. Trump, who campaigned on making the U.S. the “crypto capital of the world,” has already shifted federal posture, rolling back strict enforcement inherited from the Biden era.

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